It is a novel idea of making and selling bridal outfits. It is a 100% online bridal couture store that is one of a kind. It originated in Paris, where the owner was at that time but now operates from Montreal. You can access it online from anywhere in the world. It offers custom-made designs that are yours only and made to sit perfectly on your body. The owner believes we all are responsible for the environment and uses upcycled, recycled, or eco-friendly fabrics sourced worldwide. The label routinely gets featured in various bridal publications and fashion magazines.
It has more than two decades of experience, and it has been in service now for 25 years. It is a family-run business, and everyone contributes their bit to keep it working. The workers, designers, etc., are all experts in their field and work according to the given instructions.
It uses technology to reach its clients. You buy a package from their website or take a quiz, answer some questions, and then they will contact you. They will ask you basic questions like your budget, the dress's idea, and other such details. Then they take measurements of your body remotely and get to work. Once the design is final, they will show its 3D simulation based on your body's measurements. You may accept it or refine it further. Once everything is final, your dress will go into production. They will send you a toile to check the quality of fabrics, and after your approval, the final work will begin. You will get your dream dress by courier once it is ready.
It is a unique concept, and customers are enjoying the experience. It provides reliable services, excellent quality at a reasonable cost.